Advertiser Disclosure, & Editorial Note

posted Oct 21, 2014
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Advertiser Disclosure: The advertiser disclosure, or a link to the advertiser disclosure, must be present above the fold on all pages that feature monetized content.  Here is an example of a standard advertiser disclosure:  “Many of the listings that appear on this website are from companies which we receive compensation. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). The site does not review or include all companies or all available products.”


Editorial Disclaimer: This disclaimer should appear in the byline of articles and other content with links to CardRatings.com. Here is an example of a standard content disclaimer:  “The editorial content on this page is not provided by any of the companies mentioned, and has not been reviewed, approved or otherwise endorsed by any of these entities. Opinions expressed here are author's alone.”


User Generated Content Disclosure:  This disclosure is only required where there are user comments or reviews, and should appear in close proximity to the applicable section.   The purpose of this disclosure is to let users know that comments from other users have not been and will not be reviewed or approved by the bank.  For example, Responses are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser's responsibility to ensure all posts and/or questions are answered.”


Email Disclosure:  Since mentioning specific issuers in email is not allowed, a brief, general disclaimer can be used e.g. “This email may contain affiliate links through which we are compensated when you click on or are approved for offers from our partners.”


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